Capability · 07
07 · Practice
Agentic Commerce
Storefronts, product moments, and spokespeople built for the era when the shopper is an AI.
Definition
Commerce designed for a world where ChatGPT, Perplexity, Gemini, and the next agent all browse, compare, and check out on behalf of the customer. We make the product, the page, and the pitch legible to both, spinnable PDPs from HYP3D, licensed spokespeople from Ghost Influencer, on-system imagery from Fashion Labs, all wired to agent-readable feeds and checkout endpoints.
For
- 01Shopify, headless, and DTC brands preparing for agent-driven discovery and checkout.
- 02Marketplaces and retailers needing structured product data that LLMs and agents can act on.
- 03Brands running shoppable video, live commerce, or conversational PDPs at scale.
- 04Platforms productizing AI checkout, recommendation, or concierge layers.
What we ship
06 sub-practices
Each line below is a standing offer. Scoped, priced, and led by a named practice lead. Mix and match across a brief; nothing here is a one-off.
Agent-Ready Product Feeds
Structured catalogs, MCP endpoints, schema.org markup, and machine-readable PDPs so AI shoppers and recommendation agents read the product the way the brand intends.
Shoppable Spokespeople
Licensed talent from Ghost Influencer turned into AI spokespeople for product video, dubbed cutdowns, and conversational PDPs, rights and provenance documented per use.
Conversational & Concierge Agents
On-brand concierge and product-advisor agents embedded on the storefront, in messaging, and inside partner apps, with handoff to human support on demand.
Spinnable & AR Product Moments
HYP3D PhotoTrue 3D™ assets dropped into PDPs and ad units, 360° spin, AR try-on, dimensional zoom, one source of truth across web, social, and agent surfaces.
Checkout & Transaction Agents
Agent-driven checkout, abandoned-cart recovery, and post-purchase flows, with audit logs, fraud gates, and human escalation built in from day one.
Live & Shoppable Video
Always-on live commerce and shoppable video systems, generative cutdowns, localized variants, and synthetic hosts cleared for use, all tied back to one product feed.
Outcomes
- Product moments that convert in human and agent shopping flows alike.
- Spokespeople and brand voices cleared for AI generation, with the paper trail to prove it.
- Agent-ready feeds (MCP, structured data, machine-readable catalogs) the next platform can plug into.
- A commerce surface that doesn't break when the channel shifts under it.
Process
- 01Audit: read the current catalog, PDP, and how AI agents see the brand today.
- 02Wire: fix feeds, schema, and machine-readable assets so the catalog is legible to agents.
- 03Activate: ship spinnable PDPs, spokespeople, and concierge agents on the live surface.
- 04Operate: monitor citations, agent referrals, and conversion across channels.
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