Research.

The lab is the studio. Long-form notes, pipeline studies, and the questions we are working on — every entry with full citations.

Studio entries are hand-written. Lab entries are published twice a week by the studio's research pipeline, then reviewed before archiving.

Pipeline · 2026-08

Lab

The AIM Lab 2026 AI Filmmaking Pipeline.

The definitive studio guide to deterministic control, generative shot construction, and post-production workflows in modern AI cinema.

12 min read · 12 citations

Virtual Production · 2026-06

Studio

The camera as interface.

When the lens becomes a computational object, the language of direction changes.

8 min read · 2 citations

Audio · 2026-06

Studio

Sound is the next synthetic surface.

Voice, music, and sonic identity are about to be generated at scale. Brands should be ready.

7 min read · 3 citations

GEO · 2026-06

Studio

GEO/AEO: getting cited by the answer.

Search is collapsing into answers. Here is how brands earn the citation instead of the click.

11 min read · 5 citations

Agentic Commerce · 2026-06

Studio

Agentic commerce.

When the buyer is an agent, the storefront is an API and the creative is a feed.

10 min read · 6 citations

Ghost Influencer · 2026-06

Studio

Synthetic talent and the rights stack.

Ghost influencers, digital doubles, and the new IP contracts holding them together.

10 min read · 6 citations

Pipeline · 2026-06

Studio

Deterministic pre-vis.

Why "the same frame twice" became the unlock for AI-native production.

9 min read · 4 citations

Method · 2026-05

Studio

The lab is the studio.

Research is not a department at AIM. It is the operating system.

7 min read · 4 citations

Practice · 2026-04

Studio

Craft vs scale.

The AIM Films model: small crews, long arcs, custom tooling per project.

8 min read · 4 citations

Field Notes · 2026-04

Studio

Fashion's quiet pivot.

What editorial got right about AI before campaign did.

6 min read · 4 citations

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