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Verizon · with Wieden+Kennedy NY · Social Campaign · with Wieden+Kennedy NY

Verizon.

Client

Verizon · with Wieden+Kennedy NY

Medium

Social Campaign · with Wieden+Kennedy NY

Practice

Social Campaign · Brand Film

The brief

A social-first campaign for Verizon, developed in close partnership with Wieden+Kennedy New York. Three vertical films, engineered for the feed, each carrying the brand's voice into a different cultural register. The work crossed 350 million views on launch — and is still running live on X today.

AIM led production end-to-end: concept refinement with the W+K team, pre-vis through AIM PREVIZ to lock blocking and timing before capture, and finish through the studio's standard editorial and grade pipeline. Every frame was designed to read at thumb-stop scale, with composition, type, and color tuned for a vertical-native viewing context rather than a broadcast cutdown.

The release strategy was platform-native by design: each film shipped first to X, where the brand's own audience carried the work into reach the campaign never had to buy. The numbers reflect that — north of 350M views across the three spots, with the posts still live and still compounding views months after launch.

Working alongside one of the most respected creative agencies in the industry, the engagement is a template for how AIM partners inside an agency lead: bring the production craft, the pre-vis spine, and the generative supervision; let the agency's strategy and brand stewardship lead the room.