xfinity-plante

Xfinity: P'lante

Xfinity: P'lante

A brand campaign for Xfinity built around the colloquial Spanish call-to-action P'lante, roughly, 'let's go'used as a unifying statement for the brand's Hispanic-market positioning. The line carries a posture rather than a tagline, and the work was constructed to extend that posture across surfaces.

Client

Xfinity

Medium

Brand Campaign · Xfinity

Practice

Design Social Media

Stills

19

Xfinity: P'lante, still 1

Xfinity: P'lante, still 2

Xfinity: P'lante, still 3

Xfinity: P'lante, still 4

Xfinity: P'lante, still 5

Xfinity: P'lante, still 6

Xfinity: P'lante, still 7

Xfinity: P'lante, still 8

Xfinity: P'lante, still 9

Xfinity: P'lante, still 10

Xfinity: P'lante, still 11

Xfinity: P'lante, still 12

Xfinity: P'lante, still 13

Xfinity: P'lante, still 14

Xfinity: P'lante, still 15

Xfinity: P'lante, still 16

Xfinity: P'lante, still 17

Xfinity: P'lante, still 18

Xfinity: P'lante, still 19