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Studio

Dubai
Hutch Azcarraga
Partner & Executive Director — Dubai
Partner at AIM and Dubai-based Executive Director with 30+ years across media, communications, and live content operations. From broadcast and streaming to Web3 and AI-driven platforms, Hutch has built networks and campaigns that scale across finance, esports, tourism, and entertainment. In Dubai he grew a Web3 streaming network into a content powerhouse and led XR, AR/VR, and virtual production work including a 4K live TV–cinematic multi-camera VP pipeline. At AIM he pairs craft-led production with AI applied where it earns a place, alongside his communications company, The Variant.
Selected credits
- The Variant
- Web3 networks
- XR / Virtual Production










