Securing a brand as iconic as Starbucks is a milestone for any agency, and for E/LA Advertising, it was a historic achievement. Pakko and his team played a pivotal role in this success, helping E/LA win and deliver on the Starbucks SBS account—a dream opportunity for any creative-driven individual.

Collaborating with Starbucks meant tackling diverse projects, from digital campaigns to print materials designed for key locations like Barnes & Noble and Hilton Hotels. Each mini-campaign required a high level of creativity, precision, and adaptability to cater to the unique needs of each venue.

As a key member of the team, Pakko drove the delivery of dozens of projects weekly across all mediums, often working with limited resources. This accomplishment not only showcased the team’s talent and resilience but also solidified E/LA’s standing as a creative powerhouse—a spirit of excellence that continues to inspire AIM’s approach to ambitious campaigns today.